Computer System: Concepts, Functions and Types

Computer System: Concepts, Functions and Types Before getting into the detail, it is essential to understand the concept of Computer System. Computer System is a general purpose device which can be programmed to carry out a finite set of arithmetic or logical operations. Since a sequence of operation can be readily changed, the computer can solve more than one kind of problems. In this assignment I will work on the following four different phases. Each phase will cover the related content in detail. In the first part we will understand the function of computer system. In this part, I will discuss the role of computer system in different environments. Hardware, software and peripheral components of a computer system. Comparing different types of computer system. The second learning outcome is be able to design computer system in this I will produce a system design specification to meet the clients need. Then I will evaluate the suitability of a system design specification. Third learning outcome is be able to build and configure computer system. I this will build and configure a computer system to meet a design specification, then it will be test and document a computer system. Fourth learning outcome is be able to undertake routine maintenance on computer system. In this I will discuss performing routine maintenance tasks on a computer system and upgrade the hardware and software on a computer system. In this assignment, each issue process would be discussed in detail to understand the basic concept. LEARNING OUTCOME # 01 THE ROLE OF COMPUTER SYSTEM IN DIFFERENT ENVIRONMETS In this modern day computer system is used everywhere, example at Home, Business, Networking, Real-time, Communication. At home the computer is used for normal works like for searching information on internet, playing games and etc, for that we dont require a high speed computer. In business computer plays a big role, all business there is a finance department, the main activities of the finance department is to record all the business transaction, to control the finance cash flow and etc , for that the need a computer. The Networking is all about computers, For Networking computer is important. Without computer, Networking is impossible and we cannot share resources (i.e. files, videos, sounds, pictures, etc) and communication between two or more people will not be possible. For Networking we need at least 2 computers. We use computer system in Real-time. Real-time is a process in which people can communicate without any deadline. We can share our videos and etc. Sometimes people use computer as a TV. We can access to live information from a television station through a computer. Real-time can also refer to event simulated by a computer at same speed that they would occur in real life. Communication is now done worldwide using computer system. Today most of the computers are capable of communication, like we can send a message, documents, picture and etc to our friend on the other side of the planet. An instant messenger program allows two different computers to converse by typing in text or they can even voice chat with each other. THE HARDWARE, SOFTWARE, AND PERIPHERALS COMPONENTS OF A COMPUTER SYSTEM HARDWARE: Hardware consists of physical equipments of the computer. The components Hardware are power supply, motherboard, expansion Cards, hard disk and etc. A power supply unit converts alternating current electric power to low-voltage DC power for internal components of the computer. Motherboard is the main component inside the CPU. it is a large rectangular board with integrated circuitry that connects the other parts of the computer including the CPU, the RAM, the disk drive and etc. Expansion card in computing is a printed circuit board that can be inserted into an expansion slot of a computer motherboard or backplane to add functionality to a computer system via the expansion bus. Hard disk is a device for storing and retrieving digital information, primarily computer data. It consists of one or more rigid rapidly rotating discs, coated with magnetic material and with magnetic heads arranged to write data to the surfaces and read it from them. SOFTWARE: Software is a collection of computer programs and related data that provides the instruction for telling a computer what to do and how do it. There are 3 types of software: System software, Programming software and Application software. System software is computer software designed to operate the computer hardware to provide basic functionality and provide platform for running application software. Programming software include tools in the form of programs or applications that software developers use to create, debug, maintain or otherwise support other programs and application. Application software is developed to perform in any task that benefit from computation. It is a set of programs that allows the computer to perform a specific data processing job for the user. PERIPHERAL: Peripheral is a device connected to a host computer, but not part of it, and is more or less dependent on the host. These are input/output devices. Peripherals are: Keyboard, Mouse, Monitor, Speaker and etc. Keyboard is an input device, which is use to input data by typing. Mouse is a pointing device that functions by detecting two-dimensional motion relative to its supporting surface. Monitor is an electronic visual display for computers. The monitor comprises the display device, circuitry, and an enclosure. Speakers are external to a computer that disables the lower fidelity built-in-speaker. They often have a low-power internal amplifier. DIFFERENT TYPES OF COMPUTER SYSTEMS A computer is a general purpose device which can be programmed to carry out a finite set of arithmetic or logical operations. There are different types of computer system: Personal computer, Workstation, Minicomputer, Mainframe and Supercomputer. Personal computer: A personal computer can be defined as a small, relatively inexpensive computer designed for an individual user. Workstation: It is a type of computer used for engineering applications, desktop publishing, software development, and other types of application that require a moderate amount of computing power and relatively high quality graphic capabilities. Minicomputer: It is a mid size computer. In general, a minicomputer is a multiprocessing system capable of supporting from up to 200 users simultaneously. Mainframe: Mainframe computers are powerful computers used primarily by corporate and governmental organizations for critical applications, bulk data processing such as census. In some ways, mainframes are more power than supercomputers because they support more simultaneous programs. Supercomputer: Supercomputer is a board term for one of the fastest computer currently available. Supercomputers are employed for specialized application that requires immense amounts of mathematical calculations. LEARNING OUTCOME # 02 2.1 A SYSETM DESIGN SPECIFICATION TO MEET A CLIENTS NEEDS Kalba College needs new computer for their college. I went to the college n as per my serve I have made a list that how many computers are required for the college. So I have found out that they need total of 180 computers from which 100 will be for computer lab, 15 will be for male staff room, 15 will be for female staff room and 50 computers will be for graphic designing class. The requirements of the college is that they need more memory capacity to store the work, they want the computers to be fast so that no work is delayed and they need high graphics in the computers so they can for graphic designing. The problem with the current computers running is that the computers dont have enough memory capacity, the speed is very slow and they are not suitable for graphic designing. 2.2 EVALUATE THE SUITABILITY OF A SYSTEM DESIGN SPECIFICATION The computers we have design for the college is HP. The computers we have design are highly upgraded as the requirements of the college. The computers are made with more memory capacity then the before computers so every work is stored properly. In these computers the speed is also increased by installed more GB ram so that every work is done faster. The graphic card which we have installed, which have made the computers better in graphic designing. We also installed a cooling system in every computer so that it stay cool and dont have any problem even if it is used for hours and we also made the backing up option more easier in every computer so there will be no problem in backing up. We also made the security high so that any information is not leaked out and we have installed antivirus in every computer. We are also giving free maintenance for 8 years; if any problem is there with any computer we will fix it or replace the computer. We will compare different computers so u will have a better idea that HP Is better than other computers. HP ACER DELL IBM Hard Disk Drive 2TB 7200 rpm SATA hard disk drive 1TB hard disk drive 1.5TB hard disk drive 1TB hard disk drive Memory 10GB DDR3 Processor Graphic card LEARNING OUTCOME #03 3.1 BUILD AND CONFIGURE A COMPUTER SYSTEM TO MEET A DESIGN SPECIFICATION The steps in configuring a computer system are System installation System configuration System testing System installation: Our case has a slide-out tray, first we have to lay the case on its side. Then screw in the spacer mounts for fixing the motherboard. Insert the CPU socket to do this, raise the small lever at the side of the socket. Then place the processor, all the pins should slide smoothly into the socket. Once the processor in placed lock the lever back down. Dont forget to use thermal paste. Apply the thermal paste to the top of the CPU. This will help to transfer heat from the processor to the cooler. Make sure that the cooler is in the correct position. Clips fix cooler to the socket. Installing the RAM. The RAM must be suitable for the motherboard. Line up the RAM with its slot before installing it. Then, carefully press the module into the slot. Caution is recommended, as too much pressure may damage certain tracks on the motherboard. It is best to push one side down first. Then comes the installation of graphic card, nowadays graphic card are usually fitted in the AGP slot provided specifically for this purpose. The slot are located in the center of the motherboard Before fitting an expansion card, remove the appropriate slot insert from the back panel of the case. After that install the hard drive before that always leave some space above to prevent heat buildup. Then install the CD-ROM drive, it is similar to installing a hard drive, first check that the jumper configuration is correct and then install the CD-ROM in the case, but careful not to over-tighten the screws as excess pressure can damage it. Now its time to connect the cables. The 80-pin ribbon cable is for the hard disk and the 34-pin is for the floppy. Then connect the power supply cables. At last check that all connections are properly, once you have checked then you can start your PC. We will also install all the peripheral which are required for the college. System configuration: First configure Basic input Output System (BIOS) e.g.: clock settings, memory timing, boot order and drive setting. We have done the BIOS setting for all the computers so that there are no problems with the computers. We have installed an anti-virus to protect the computers for any unexpected viruses and we will update the anti-virus whenever updates are available. We have done everything as per your college requirements, we have set the files and folders sharing permission and we have done all the setting for the peripheral devices. 3.2 TEST AND DOCUMENT A COMPUTER SYSTEM System testing: We will test the system to find any fault in it, will check the Power On Self Test (POST) after that we will check the hardware e.g.: input/output devices, peripheral devices and then we will test the software to check if its working properly. LEARNING OUTCOME #04 4.1 PERFORM ROUTINE MANITENANCE TASKS ON A COMPUTER SYSTEM There are two types of Maintenance: Software Maintenance Hardware Maintenance Software Maintenance: We will upgrade the software if any update is available. We will update scheduling maintenance tasks, we will also do clean-up, back-up and we will do maintain other third party utility software e.g.: compression utilities, spyware removal. If there is any software error we will fix it with in 1 day and we will do a monthly maintenance for all the computers. Hardware Maintenance: Upgrade the hardware like installing and configure new peripherals e.g.: printers, scanners and etc. Installing additional or replacement devices e.g.: hard drive, memory, graphic, sound, optical media. We will monthly do the cleaning of the hardware.

The Affects of Video Games on Children

Do video games really affect the parts of a child brain? â€Å"The most widely used positive impact video games are said to have on children is that they may improve a player’s manual dexterity and computer literacy† (Norcia, Andrea 1). This is confirming that video games can help people with poor manual dexterity skills. My opinion is that adults should not blame aggression of children on specific gadgets such as video games. Video games should be amplified more now than ever and they affect kids negative by turning their focus off school. In opinion violent video games do not affect kids unless they are ignorant. Video games are very helpful despite the aggression it amplifies. My statement on this subject is that video games affect the United States children and adolescence but the people that play these video games believe people perceive the concept of gaming wrong. Do video games only affect kids that are susceptible to the function and emotions of the video game or is it the person themselves. People have perceived also that video games can have a negative effect on a kid’s social development but in my opinion believe that children function quite well socially for a people who interact with video games. Do you really believe that video games actually affect the parts of a child’s brain development? Do you think that the G. P. A of a child that plays video games is lower than one that does not? â€Å"It’s believed even though video games have advantages they play have negative effects on children† (Deepa Kartha 16) . The developments of people that play video games are as correctly intuitive as people who fraternize in different hobbies. Parents believe that it can affect a teenagers work if there to focused on the video games and not on the schoolwork. Game fanatic teenagers actually can focus more in school because it keeps there mind set of the real words ignorance in legislature. Do you believe that games affect kids or is just the video games that they play that affect them not the video games? People believe that violent video games affect the mind more than any other video game type out in the world. Classmates believe that children are more affected by games that have vulgar images in them. People develop the thought that kids are affected on their person not the action in a virtual stimulation and if that is the case time will get worse. Do you believe that video games can change the effect that they have on none completely developed children. Do you think that people and the way that they create video games make the child develop badly or is it the parent? People say that certain types of parents will challenge their child and blame it on their favorite objects for them being bad and or negligent parental figures. Do you believe that it can be the kids fault for neglecting his studies because he is playing to many video games? Theoretical gamers believe that the people that play video games all the time are sometimes not even mildly affected by the Meer concept that people believe they might lose certain mental functions from playing a video game. It is proven that all people are supposedly affected in some mental way when it come to video games that there functioning brain cells develop slower when they focus on the virtual reality in some video games. Do you believe that video games really affect the mentality of certain people that play many particular video games? It has been proven that when playing your attitude and aggression spots in your brain have been activated more. The facts have been proven that people co develop more when playing videogames with friends and or family members. Certain families play video games and yet they can and still do their schools work. Particular people play video games and text and it doesn’t affect them at all they still function quite fluently above others. Do you believe that some kids can have video games affect them just by watching other kids and young adults play the vulgar violence blood and gore video games? People described I believe that certain videogames can help you develop mentally and to keep kids entertained and functioning for the next day. Adolescences little brothers and or sister play video games with me and he has better grades than I do so I think that video games do not affect anything. People believe that a video game can mentally keep some people willing to strive but some people can take the video games so seriously there willing to kill themselves if they lose at the virtual life. Do you believe that some children can have video games affect them by interacting reading and or listening to the dialogue of the cut scenes in the video games? In a place of opinion people believe that video games do not affect hildren or and yet still the media have yet to verify the children that have a 4. 0 G. P. A and are very successful at life and in adulthood. People believe that they can also develop from the violent necessities of the video game world and people believe it keeps you in virtual contact. It has been stated by many that if u do not let the game get to serious than you will not be affected by the perceived stat istics of the video game world. Do your really believe that video games can affect the way that you excel in school or develop in mental methods. People believe that It depends where your opinion come from when you develop your choice on having video games or not. â€Å"It is perceived that the average teen video game player plays video more than 5 hours a day† (Norcia, Andrea 18). people are believed to have developed also the concept that besides causing kid s to slip up in school it can also affect their eyes because kids get closer to the television to interact more. Certain people that play video games believe that it actually does affect your eyes after long periods of time. Other people believe that video games are one of the most accurate ways to calm down and settle their mind. It has been described that the simplistic of the video game world have been misunderstood articles. People think that kids actually just like to play video games and nothing affects them at all maybe there eyes but that is it. If children did not have video games I believe that it would make them angered and disappointed that something the adults made for them we be taken from them. It is believed the development of children depends on the way that they raise their child because at delegated times parents will blame their attitude on video games. Do you believe that video games actually affect the mind of a young child? Does video games have anything to do with a kids brain or is it just the child themselves it’s believed to be a type of mental ability that affects the mind of a video game playing child. Will it always be perceived that the children that play video games can actually lose brain cells from different undeveloped digital video games? It is believed by many that video games can be a naughty type of habit or hobby yet people still play video games to fill their virtual hunger for the unreal lust of life. People will always have their own single thought opinions about children and their mental development when playing video games because specific video game playing children react differently to it. Do video games really affect the development of parts in a Childs brain or is it the child? Do video games affect the minds of children or do the children develop their own sense of ignorance. People have played video games for year and have never has any type of damage done to them mentally People believe that they can describe video games as a virtual world of excitement that can make you change your objectives of life into a different type of perspective. Phew gamers agree with the industry on saying that video games can actually affect your stand point when it comes to living life. Do you believe that everything revolves around video when thinking about a kids brain cells or is it just the violence and directive of the video game. Do you believe that video games affect the simple parts of a Childs brain or can it really mentally disable them? Have you ever developed the point in this paper that children need video games so that they can develop more intelligently and learn more things that have life to offer them? People have really developed a life line around the gaming system that all people who play are the same as all the others but we all play different games and we all play for different types of reasons. Do you still believe that video game really affect part of the Childs brain or is that just the way people perceive it to be? Do you really believe that kids can be mentally affected by the virtual game world? (Deepa, Kartha 1) States â€Å"Video games were first introduced in the 1970s and have now become an invariable source of fun and entertainment for children†. (Norcia, Andrea 2) States â€Å"They are a unique form of entertainment, because they encourage players to become a part of the game's script†. Can video games help manual dexterity and can develop different notations on your computer knowledge. So are video games for better or for worse all will they stay or will they leave?

Marketing Plan analysis on Forever Living Products Essay

1.Summary This assignment will look at the existing marketing plan for the company Forever Living Products that focuses on the selling of aloe vera based products. The marketing plan will show how the company focuses on two areas – the consumer and the distributor. Both seem to be interlinked and both are important in the objective of the company. Furthermore, recommendations on shortfalls and lacking information will be made as to ensure that marketing is optimised and that this sales orientated company can improve on sales and profits. 2.Introduction and Background Founded in 1978 on little more than dreams and hard work, Forever Living is a multi-billion dollar company, based in Scottsdale, Arizona, that manufactures and sells dozens of wellness and beauty products. People from  all over the world, including South Africa, distribute these life-enhancing products, providing the opportunity to own an own business and secure a financial future with a proven plan. With over nine and a half million distributors in over 145 countries, Forever Living offers a once in a lifetime opportunity of living a healthier, wealthier life. The founder proposed a very simple business idea to his closest family and friends over thirty years ago. Offer consumable products to the public that are proven to promote lasting wellness and health—and do it in a personal way. Instead of dumping big bucks into traditional advertising, compensate anyone willing to share these products with their family and friends. In minimising traditional advertising, the company’s marketing plan was developed as seen in Addendum A . This marketing plan is very simple and focuses primarily on sales and promotion levels of sellers. Since 1978, very little changes were done to keep up with trends over the years. 3.Business Mission Forever Living believes their greatest legacy is what they do for others and how they do it. â€Å"We adhere to sustainable practices that let us work in harmony with the earth, leaving a more promising future to our children. We take great pride in our charity foundation, Forever Giving, because it allows us to help others around the world who has needs far greater than our own. We are taking ideas and turning them into reality. It is a part of our business that’s so deeply ingrained you could call it our culture. Working towards a brighter future is so much more than our duty—it’s truly our pleasure. Forever Living offers a unique opportunity where distributors are in business for themselves, but never by themselves.† 4.Objectives Seeing that the company primary focus is on sales, that is exactly what drives the objectives of the company. This is very clear in the current (unchanged) marketing plan still in use. The main objective is: Own your own business – You are in charge of your own destiny. Instead of making your boss rich, all the work you do actually benefits you. Thus, the company tries to empower ordinary people with the ability to own an income related to the amount of effort put into sales and marketing based on known and proven products and catering for people with the same values in life. A promotion scheme is followed where the distributor starts at entry level and then progress to higher levels determined by the amount of sales accomplished. It seems like primarily the focus is based on the total of sales obtained, but on the other hand a strong emphasis is placed on customer satisfaction. 5.SWOT Analysis Strengths – Being a company that has existed since 1978, it proves that this is no fly-by-night company. Sound records and proven results are in favour of establishing this company as a reputable business. Forever Living has a track record of more than 30 years of success. The company offer excellent training, seminars, incentives, and a support center. Forever Living is a company with an international presence that demonstrates stability, growth, and ample industry experience. Innovative, quality products speak of the credibility of the company. Weaknesses – Seeing that the Forever Living Company, on customer related issues, primarily makes use of word-of-mouth marketing, as well as drawing the majority of costumers from family and friends, it seems like this could lead to a potential gap in their marketing plan. On the side of distributors, it seems like there is limited protocols and measurements regarding the amount of sale being monitored and available for  scruitinising. Thus, it seems like whatever sales you submit per month is the only way of monitoring your own progress in the company. Opportunities – Although it could also be seen as a stumbling block, Forever Living Products utilise the opportunity to play the ecological card (which seems to be quite popular in recent trends) and puts a great deal of emphasis on being â€Å"green† and sustainable. As quoted they are: â€Å"- Accountable to the Environment Ever since Forever Living Products was founded in 1978, we’ve had the utmost respect for nature. – Not Just Greenwashing Our challenge to be more eco-friendly wasn’t based on following fads or silencing critics. In 2006 we launched a formal environmental sustainability program to challenge ourselves to do more. We designated two areas where we could improve: * Waste Generation * Waste Recovery Since we began monitoring our progress we have reduced our waste by 50% and increased our recycling from 26% to 61%. – Our Carbon Footprint When it comes to the efficiency of converting CO2 into oxygen, 20 aloe plants are equal to one tree. With over 40 million aloe vera plants in our plantations, our Aloe Vera of America plantations actually cleanse the earth of 2 million tons of CO2 every year!† https://www.foreverliving.com/marketing/Page.do?name=sustainability Threats – Looking at the global economy, this could be a factor in reduced sales as Forever Living Products might be costly for costumers in countries (third-world countries) that are struggling economically. Few competition threats in relation to the product itself are known of as aloe vera products  are limited by resources (aloe plants mostly grow in arid/ desert areas). Also, the amount of aloe vera in the base product makes this product range unrivaled by most other products. 6.Competitive Advantage For consumers, the Forever Living Company’s product range is solely based on Aloe Vera products, which are divided into health drinks, nutritional supplements, weight management products and cosmetic / personal care products. This alone already gives the company a unique foothold on the health and beauty market – a fresh approach with a definitive product focus. As for distributors, Forever Living also has the advantage of a multi-level â€Å"step-up† promotion scheme for distributors where you can reach a certain level and not â€Å"degrade† once you have reached that level. With this being said, other advantages are: Owning your own business – You are in charge of your own destiny. Instead of making your boss rich, all the work you do actually benefits you. Little risk and no overhead costs – Traditional brick-and-mortar businesses cost tens of thousands of dollars to establish, not to mention a bank loan that will take you decades to repay. Starting your home-based business with Forever Living only costs you a few hundred dollars. No salary cap – Corporate jobs limit your pay range based on a market standard. With Forever Living, there is no cap on how much you earn. The harder you work, the more money you make. Residual Income – Perhaps the greatest benefit is that the multi-level marketing strategy offers lasting income. You as a distributor will always earn commissions on distributors you introduce to Forever Living, continually reaping the benefits of your hard work. 7.Marketing Strategy 7a). Target Market As the company’s unique product – aloe vera – is linked to many health and cosmetic benefits, it is a product that is sellable to virtually anyone. The target market is generally based on friends and/ or family buying from the distributor. This is not limited though to the above mentioned, but also includes people that have the urge or need to better their lives by living more healthy and doing so in reaching out to products (like Forever Living Products) that could sustain and/or improve that kind of living. Because of the relative high pricing linked to these products, one would classify the core target market as middle to high income groups. Being a sales orientated business, distributors are however expected to contact as many as potential â€Å"consumers† to sell to and build up enough credit points (as part of the sales plan) to earn their compensation/rewards. Although a fair deal of business comprise of new business, a large part of sustaining and re-enforcing selling targets is based on repetitive sales from previous customers. 7b). Positioning The positioning basically rest on aforementioned health and cosmetic benefits – to improve your way of life. With few competitors supplying specifically (certified) aloe vera products (keeping in mind that at least 75% of the base product must comprise of aloe vera), Forever Living has created a niche market and a unique selling opportunity. 7c). Marketing Mix Marketing to potential customers basically comprises of launch events, word-of-mouth and sample tests conducted in various environments suitable to potential customers. In this instance distributors seem to gather a group of people and thus present the products to various potential customers. This type of approach seem to work well in that people in numbers agreeing on an issue would more likely be proned to buying and thus push up the sale quota. As for distributors, Forever Living Products provides them with a simple, proven cycle that guarantees your success. If the distributor and their team members follow the steps in this cycle, there is no limit to how large their business will become and how much money you will earn. 1. Purchase a Business Pak 2. Develop a personal selling/marketing plan 3. Set your foundation by retailing four case credits per month 4. Follow up with your clients and prospects 5. Present the business opportunity 6. Sponsor new team members and guide them through the cycle i)Product Since the foundation in 1978, Forever Living Products markets extensively aloe vera based products. They pride themselves in claiming at least 75% of the base product consists of this core ingredient. Thus all products marketed are said to contribute to the health and cosmetic (e.g. skin care) satisfaction of their customers. Over the years, with the trend of energy drinks that became popular in recent years, the company made sure that the products offered also includes these trends. Focusing on a better living, the name Forever Living Products leans quite suitably towards what the company tries to â€Å"sell† – a longer, better, healthier life. The company also offers a full refund and/ or replacement of products without any disputes. What has been noted in delivery service is that customer service in this regard is very sufficient and fast – 2 days delivery since placing an order to delivery on your doorstep. ii)Place Forever Living took a stance on the fact that they want to assist ordinary people to â€Å"own† their own businesses. As Forever Living Products markets primarily through the use of family and friends and word-of-mouth, it seems that there could be a gap in utilizing other means of distribution. However, it is also understandable that the company would like to empower distributors (without the necessity of holding a large stock reserve) and thus ensure that even the smallest distributor would be able to make a  living. This would furthermore project the products as being more exclusive – not being able to walk into your nearest shop and pick it off the shelf, and in this way â€Å"justify† the price of the product. The home company is situated in Arizona, United States. The South African setup with four distributor outlets services distributors all over South Africa. iii)Promotion As mentioned earlier, products are primarily marketed by means of word-of-mouth, friends and family. Other means of marketing and advertising includes internet advertisements and online testimonials. All of these are rather inexpensive marketing tools being utilised. Through these channels is seems that there is sufficient affirmation to uphold the reputation of the products offered. However, with these channels used it seems to be difficult to obtain a clear estimation of the effectiveness of these efforts. On actual selling by distributors there is no clear indication of time spend, the only indication that could be used as a measure is the sum of â€Å"case credits†. Case credits determine the effective selling of a distributor. The more case credits accumulated during a month, the higher the incentives and possibility to progress to another level (often with even better incentives). The company tries to keep their products â€Å"exclusive† and thus the use of database marketing seems ineffective, as this would make the products seem â€Å"common†. In general, promotion of products for this company is based on testimonials from â€Å"regular consumers† who can recommend the benefits to others. Through this line of advertising, it would seem that benefits of the products are more creditable, true and trustworthy – due to the fact that you â€Å"know† the person who introduced you to the line of products. iv)Price Pricing on international products are generally seen as being expensive, especially on â€Å"niche† products. Even with Forever Living Products, this phenomenon occurs. However, focusing on health and cosmetic enhancements, the company can still make a reasonable stance in the pricing arena. 8.Implementation, Evaluation and Control The marketing plan appears to be in line with the goals set out by the company to achieve the desired goals. Primarily the activities required are achieved through sales of the distributors, which is measured on a monthly basis. Most probably the company would need to attempt a fresh approach on current marketing strategies such as e-commerce, although this could affect the purpose of the current structure and â€Å"mission† of the company – to empower â€Å"normal people to own a business of their own†. Seeing that performance standards are basically measured in the amount of sales per month (to achieve the desired â€Å"case credits†, this is the only way to measure the above mentioned. 9. Conclusion / Recommendations The Forever Living Products Company has set remarkable sales initiatives in place, rarely found in this type of marketing. For one, when a distributor has reached a certain sales level, there is no reverting back to a lower sales level. In every sale that is made down your line as distributor (no matter what level), you benefit from the inputs of â€Å"your team. Although the company follows a very plain marketing plan, which seems to be quite effective, some improvements can be noted. Lack of information is found in the distributors’ channels. As the company’s main aim is based on sales, it could be recommended that an on-line â€Å"portal† be created as to inform distributors of a current sales analysis (as of the first of every month, and therefore should be accessible and reflect updates any time of the month). This would pose to be a great motivational tool in driving this  sales orientated business and ensuring that you as distributor acquire the necessary â€Å"case credits† required. It is also recommended that the use of social media such as e.g. television and radio, bill-boards and poster be used on a global and general scale to promote products. This would in turn mean that a central access point (like a website or telephone call centre be utilised to direct potential customers to their nearest distributor. References Forever Living Products South Africa (Pty) Ltd.(2014): https://www.foreverliving.com/marketing/Page.do?name=sustainability, [Accessed 29-04-2014] Forever Living Products South Africa (Pty) Ltd.(2014):.https://www.foreverliving.com/marketing/Page.do?name=our_culture, [Accessed 29-04-2014] http://aloe-business.yolasite.com/resources/Marketing_Plan_English%20Forever.pdf, [Accessed 28-04-2014]

Moral Philosophy essays

Moral Philosophy essays Alasdair MacIntyre and Virginia Held are two important figures in the fold of philosophy. Both are renowned because of their own special fieldsMacIntyre for moral philosophy purely, and Virginia Held for partitioning it for feminist philosophy. MacIntyre's views appear more global and humanitarian. One may say that Held's goal is the same; she only looks at feminism as a necessary medium for the service of humanity. Moral philosophy takes into account development, keeps an open mind about matters that must be given thought, and consists of moral theories. MacIntyre, for instance, gives up on the idea of individual culture to shape morality. Instead, he believes in being questioning toward our moral values and to adopt a somewhat universal culture with its own particular profile of morality. Here, a candid, liberal mind is used. Held, on the other hand, discusses a feminist moral theory, not pure moral philosophy, when she expresses her opinion that moral theory must be about caring as well. Hence, based on Held's theory, there must be interdependence rather As mentioned earlier, both philosophers express their views in a style that catches attention. However, no philosopher among the two has found the other guilty of erroneous conviction. Their ideas on moral philosophy or moral theory (a part of moral philosophy) are unique and still weighty Peace is bestthis is wisest to say. Many would say that capital punishment is bad while killing in war is justified. It depends: this is my viewpoint. There are innumerable variables involved as far as killing is concerned, a moral philosopher may be aware also. Why is an individual being killed' Why is war being waged' Should the innocent be killed in war too only because of the corrupti ...

metabolism essays

metabolism essays Carbohydrates are a good source of fuel while lipids are a good storage fuels. Skeletal muscles and the liver store significant amount of carbohydrates. Triacylglycerols are stored in adipose tissues. At the starting of race, the body is resting. Glucose is then taken into the body, storing in the skeletal muscles and in liver as glycogen. Digested lipids from the small intestine are absorbed across the intestinal walls and converted into triacylglycerols. Triacylglycerols are incorporated with cholesterol and apolipoproteins, into chylomicrons. Triacylglycerols are hydrolysed into glycerol and fatty acids here and are taken by adipose tissues and liver. After the race has started for five minutes, eighty-five percent of the energy is supplies by carbohydrates. This is because they are soluble due to their OH group and can travel quickly and directly in the blood to wherever the body needs them; on the other hand, lipids cannot. For lipids to be mobilized, they need to be carried in the blood bound to proteins that counteract their insolubility and these processes are time-consuming. The fuel comes from glycogen in the muscles and liver. Glycogen in the skeletal muscles is converted to glucose-1-phosphate by the enzyme glycogen phosphorylase while in the liver, glucagon is released to signal low sugar levels and liver releases glucose by gluconeogenesis. Glucose goes through a ten reaction pathway in which glucose is degraded to pyruvate. This process known as glycolysis. The first five reactions are known as the preparatory phase and consume two ATPs. The next five phases are called the payoff phases where four ATPs and 1 NADH is produced. At this stage of the race, muscles rely mainly on the anaerobic pathways. Therefore, pyruvate is converted to lactate and carbon dioxide. The net gain of ATP for this fermentation is two. After the race has begun for forty-five minutes, most carbohydrate sources would have depleted. L ...

The U.S. Involvement with Haiti Essay Example | Topics and Well Written Essays - 500 words

The U.S. Involvement with Haiti - Essay Example cial and residential building were severely or totally collapsed, including thousands of schools, hundreds of hospitals, university building, factories, telephone networks, roads etc were all totally destroyed. Infrastructure necessary to respond to the disaster was also severely damaged including all the hospitals in the northwest including air, sea and land transport facilities and all the communication systems. Haiti is one of the poorest countries in America and it was totally impossible for Haitian government to cope with the damage of such scale. United States was the biggest and most powerful country in that region and being the most powerful nation on earth they have the responsibility of taking the leading role in helping Haiti to come over that disaster. Luckily United States government knows this responsibility well enough and they were the first ones to came forward and respond to this disaster. United States government and United States civil organizations provided millions of dollars to help the people of Haiti right after the disaster took place and they planned to give much more in the coming days. United States immediately send search and rescue teams to give help to those who need them immediately. But the damage being done by earthquake was so huge that it is going to take several months or even years to rebuild the infrastructure and make things normal again and this is wh at US government exactly understood, the US government said that they were in it for the long haul as it is going to take years to bring things on the normal course again. United States government had signed an agreement with UN to formalize the help process, it give United States responsibility and control over ports, roads, airports. They also have been given responsibility to make Haitian authorities responsible for law and order. There are thousands of US troops in Haiti to take part in rescue and rebuild process. US is also controlling Haiti’s collapsed president

Cleopatra's Suicide Essay Example | Topics and Well Written Essays - 500 words

Cleopatra's Suicide - Essay Example They naturally thought of Cleopatra as a manipulative seductress, because she had earlier seduced Julius Ceasar who was thirty years her senior, and her sexual exploits were well known. The Romans were led by Octavius, Octavia's brother who charged in to conquer Egypt and overcome Mark Anthony. Overwhelmed by the Roman forces, Mark Antony chose death by suicide over being captured. After his death and facing the prospect of Roman invasion, Cleopatra chose death as well. As someone who has experimented with poisons on prisoners on different occasions, she knew that the venom of the asp was the least painful and a relatively quicker way of dying. Most privileged or political prisoners were executed in this way by the Egyptians and by the Greeks before them. At this point of time, all serpents were known as asps, and the snake Cleopatra used for her suicide was probably the Egyptian cobra Naja Haje. The cobra was revered by the ancient Egyptians possibly because they lived in close proximity with it, because the rodents commonly associated with humans were their natural prey. Egyptians lost a lot of their own to this snake's potent venom. It was placed on the crown of the Egyptian pharaohs, and was in fact the Royal symbol. It represented the "fiery eye of Re", in which there are two uraei which are placed on either side of a winged solar disk.